BSB50620 Diploma of Marketing and Communication

CRICOS Course Code: 106849C

The Diploma of Marketing and Communication is a nationally recognised qualification.

This qualification reflects the role of individuals who use a sound theoretical knowledge base in marketing and communication and who demonstrate a range of skills to ensure that functions are effectively conducted in an organisation or business area. Typically, the individuals would have responsibility for the work of other staff and lead teams.

This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.  

Training is conducted Blended face-to-face and online, 20 hours per week 70% classroom environment and 30% online (Moodle). 

Ten hours each week of self-study and assessment research is recommended during term time.

Sessions are trainer-led in-group sizes of up to 30 participants. The training program is undertaken using a planned schedule in accordance with national standards. 


Employment Pathway

The Diploma of Marketing and Communication is intended to prepare students or recognise and develop existing workers who are performing a range of administrative based roles in a business environment. 

Graduates at this level will have theoretical and practical knowledge and skills for specialised and/or skilled work and/or further learning.

This qualification is transferrable across many industries, as it teaches transferrable business skills.

Employment outcomes targeted by this qualification include:

Customer service advisorE-Business Practitioner
General clerk             Student services officer
TypistWord processing operator

The Course Facts

Duration: 40 weeks plus 12 weeks of breaks (One Year)

Delivery mode: 

20 hrs of learning per week.

70% classroom environment and 30% online(Moodle)

Sydney Location: Level 2 & 4

Course Structure

The course will be delivered in four terms over a one-year period.

The 2022 term dates are:

Term 103 January – 13 March 2022
Term 204 April – 12 June 2022
Term 304 July – 11 September 2022
Term 403 October – 11 December 2022

The following identifies each term and the units of competency to be delivered:

 Term One

 BSBMKG543 – Plan and interpret market research 

 BSBMKG552 -Design and develop marketing communication plans 

 BSBPMG430 -Undertake project work

 BSBMKG541 -Identify and evaluate marketing opportunities

 Term Two

BSBMKG541-Identify and evaluate marketing opportunities

BSBMKG542-Establish and monitor the marketing mix

BSBMKG555-Write persuasive copy

BSBMKG551-Create multiplatform advertisements for mass media

Term Three

BSBMKG551- Create multiplatform advertisements for mass media 

BSBMKG545 -Conduct marketing audit

BSBFIN501-Manage budgets and financial plans

BSBOPS505- Manage organisational customer service

Term Four

BSBOPS505-Manage organisational customer service

BSBMKG550-Promote products and services to international markets

BSBOPS504- Manage business risk


Minimum Entry Requirements: 

  • Be over the age of 18
  • Demonstrate good command of written and spoken English
  • Verified evidence of IELTS Level 5.5
  • Provide your own Laptop and/or tablet   
  • Have completed an equivalent secondary schooling level of a High School Certificate or can demonstrate suitable work experience.

Meet the following Student Visa subclass Vocational Education & Training requirements;

  • Be of good character
  • Be of sound health
  • Have acceptable health insurance through the Overseas Student Health Cover (OSHC) for yourself and any members of your family unit accompanying you to Australia
  • Have no outstanding debts to the Commonwealth of Australia
  • Demonstrate the capacity to meet basic living costs requirements set by the Australian Government

Application Process:

To enrol into a course as an overseas student at Rosehill College, applicants must complete an International Student Enrolment Form available from the website.

The form should be completed in full and submitted by email to: enrolments@rosehillcollege.edu.au

The application for enrolment must be accompanied by:

  • Evidence of IELTS proficiency (General Score of 5.5)
  • Evidence of a High School Certificate or equivalent secondary schooling out- come

When we receive your application, our Admissions Officer will review it for completeness. When the application for enrolment is complete you will be issued a Letter of Offer (valid 30 days), invoice for an initial payment of fees and provided with a Student Agreement for your review.

Once you accept the offer you are required to return the student agreement with the initial payment of fees, IELTS and education proof.

Upon approval of your application, an electronic confirmation of enrolment (eCoE) will be generated and forwarded to the Department of Immigration and Border Protection and yourself at the address provided on your application with an official receipt for the fees paid.

It is the applicant’s responsibility to apply for a student visa. If your application is not complete, an Admissions Officer will contact you.

Making a student visa application

Complete the online form through the DIBP’s Account and pay the application fee

Include evidence of your intended course of study. This can be a Certificate of Enrolment (CoE) or, for applicants already inside Australia, a Letter of Offer from your education institution.

Successful Student Visa

If your student visa application is approved, you should contact Rosehill College and provide evidence of approval. Rosehill College will contact you to confirm your timetable, start date and all other arrangements for your study with us.

Unsuccessful Student Visa

If your student visa application is NOT approved, you must advise Rosehill College and apply in writing for a refund of student fees, in accordance with our Fee Refund Policy.

For further information please contact:

Rosehill College Admissions Office on:

E-mail: enrolments@Rosehillcollege.edu.au

Phone: +61 2 9211 1288

Please refer to the website and the International Student Handbook for further details. 

International Students should also visit www.rosehillcollege.edu.au, which gives more information about the study environment, course fees and refund policy, support services, and schooling obligations for dependent children.

The website covers the remaining general information that is relevant to all International Students and is required by the legislation and also has links to other Rosehill College pages with specific information.