Certificate IV in
Marketing and Communication
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Certificate IV in Marketing and Communication

BSB40820 | CRICOS 106848D

COURSE DETAILS

Course Overview

The Certificate IV in Marketing and Communication at Rosehill College develops practical marketing and communication skills, preparing students for roles requiring initiative, problem-solving and effective communication capability.

Students gain competencies in marketing activities, consumer behaviour analysis, customer service strategies, and marketing communications — building a strong foundation for careers in marketing and related fields.

Why Choose This Course?
7 core + 5 elective units covering marketing and communication
Practical projects, presentations, and simulated workplace tasks
Pathway to Diploma of Marketing and Communication
WHY ROSEHILL

Why Choose Rosehill College?

Hands-on training in marketing activities, consumer behaviour analysis, and communication strategies to prepare students for real-world marketing environments.

Practical learning through marketing projects, presentations, role plays, and portfolio-based assessments.

A supportive learning environment tailored for international students, with flexible study options to suit individual learning needs.

A conveniently located campus in Ultimo, Sydney — close to public transport, cafes, and key student amenities.

INTAKE DATES

2026 Intake Dates

FEB23
APR13
MAY25
JUL13
AUG24
OCT12
NOV23
ENTRY REQUIREMENTS

Entry Requirements

INTERNATIONALInternational Students
Applicants must be at least 18 years of age.
IELTS 5.5 overall (no band below 5.0), or equivalent English proficiency.
Entry interview may be required to assess course suitability.
DOMESTICDomestic Students
Applicants must be at least 18 years of age.
Language, Literacy, and Numeracy skills at ACSF Level 4. Entry interview may be required.
UNITS OF COMPETENCY

Core Units

7 core units covering marketing activities, communication, and customer service strategies.

BSBMKG433Undertake marketing activities
BSBWRT411Write complex documents
BSBMKG435Analyse consumer behaviour
BSBCRT412Articulate, present and debate ideas
BSBCMM411Make presentations
BSBMKG439Marketing communications industry
BSBOPS404Customer service strategies
ELECTIVE UNITS

Elective Units

BSBMKG434Promote products and services
BSBMKG431Assess marketing opportunities
BSBPEF402Develop work priorities
BSBTWK503Manage meetings
BSBMKG440Marketing communication across industries
GRADUATE OUTCOMES

Graduate Outcomes

Skills and competencies you will develop through this qualification

Undertake marketing activities and analyse consumer behaviour to support business objectives.

Write complex business documents and present ideas effectively to diverse audiences.

Develop and implement customer service strategies for organisational success.

Assess marketing opportunities and promote products and services across channels.

Apply marketing communication principles across diverse industry contexts.

Manage meetings, develop work priorities, and work effectively in team environments.

Achieve a nationally recognised qualification that prepares you for marketing and communications roles.

PATHWAYS

Pathways Into the Qualification

Candidates may enter this qualification directly or through relevant prior learning.

Direct entry — no formal prerequisites required
Vocational experience in marketing, communications, or customer service roles

Pathways From the Qualification

Graduates may progress to further study or employment in marketing and communications.

BSB50620 Diploma of Marketing and Communication
BSB60520 Advanced Diploma of Marketing and Communication

Employment Pathways

Graduates may pursue roles including, but not limited to:

Marketing Assistant
Marketing Coordinator
Communications Assistant
Customer Service Advisor
Digital Marketing Support Officer
Apply now

Ready to Launch Your Marketing Career?

Apply online or contact us at (02) 7228 0008 to discuss your study options.